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Primul sezon complet ca sponsor oficial al AC Milan

1 septembrie 2014

Primul sezon complet al Toyo Tires ca sponsor oficial al AC Milan incepe cu o victorie clara impotriva celor de la Lazio.

Toyo Tire & Rubber Co., Ltd. (Akira Nobuki, presedinte) anunta o serie de initiative de branding in calitate de Sponsor Premium al AC Milan

Debutul in Seria A, editia 2014-2015 in calitate de Sponsor Premium al AC Milan, a avut loc pe 30 august, odata cu partida castigata de milanezi cu scorul de 3-1 in fata celor de la Lazio. Echipa este in topul clasamentului din Seria A.

In aprilie 2014, Toyo a devenit prima companie nipona care a semnat un contract ca Sponsor Premium cu AC Milan. clubul se bucura de o multitudine de fani in intreaga lume, si va contribui la popularizarea marcii Toyo pe toate meridianele. 

In April 2014, Toyo Tires became the first Japanese company to sign a Premium Sponsorship agreement with AC Milan. The football club boasts a global following of fans from around the world and will become an important source of branding content as Toyo Tires continues to expand its business globally. Seonul 2014-2015 este primul sezon complet pentru Toyo ca sponsor Premium pentru AC Milan, urmand ca pe intregul parcurs al sezonului sa fie dezvaluite numeroase activitati menite sa evidentieze parteneriatul dintre producatorul nipon de anvelope si puternicul club italian.

Toyo Tires has already held an art competition from August 13 that presented official AC Milan smartphone covers to 100 winners in celebration of the start of Serie A league campaign. The promotion ended on August 29, receiving around 1,900 entries.

Toyo Tires also plans to invite some lucky fans to attend the game and provide firsthand reports of the Milan Derby with Inter Milan on November 23. A promotion is currently underway in Japan to recruit 11 Toyo Tires reporters for the Milan Derby. (Website: Japanese only)

The December 14 match with Napoli will also see Toyo Tires presented as match sponsor for the day. For this match, Toyo Tires will have additional branding around the San Silo Stadium, AC Milan’s home venue.

Toyo Tires will also actively utilise content featuring AC Milan across its marketing collateral. In addition to developing and launching a collection of original novelty items, the company is also producing video content highlighting AC Milan’s star players.

Rezultatele clubului AC Milan si alte activitati vor fi publicate pe pagina oficiala de Facebook a companiei (

© Toyo Tire Corporation. 2019